It appears that the term 'Bangalored' can well have a new pan-India definition. In Bangalore most advertisements are aimed at the north Indian. Even traditional local businesses like PN Rao & Sons, which is a bespoke tailoring establishment, Maiyya's, a local chain of vegetarian restaurants, and Manipal Hospitals all target the north Indian living in Bangalore. Most of them have the entire radio advertisement in Hindi, while the rest use Hinglish with string of family relationships ( Mousi, Buuaa, Bhai Saab, Tauji) all of which surely foreign to the ethnically local bangalorean. In just a few years you will hear a few bangalore kids saying ' Kannad ( sadly not kannada !) is my grandmother tongue, so I cannot speak or understand it!
Advertising is just one marker. You observe changing food habits, eat out joints, movies, wedding rituals (the Mehndi/Sangeet ceremony is a hit among all South Indians living in Bangalore who can afford it!) And what about the Dilli bling which is fast catching on ?
When a South Indian city becomes North Indian friendly ( euphemism used so that I have no trouble!) we can call it Bangalored. Good thing is that this has not much to do with losing jobs for locals. The town in Haryana which is importing plenty of brides from Kerala can also call itself 'Bangalored' when the town becomes malayali friendly.
Namma Urru Bangalore, Banni Koche kalasabitu hogi!
Advertising is just one marker. You observe changing food habits, eat out joints, movies, wedding rituals (the Mehndi/Sangeet ceremony is a hit among all South Indians living in Bangalore who can afford it!) And what about the Dilli bling which is fast catching on ?
When a South Indian city becomes North Indian friendly ( euphemism used so that I have no trouble!) we can call it Bangalored. Good thing is that this has not much to do with losing jobs for locals. The town in Haryana which is importing plenty of brides from Kerala can also call itself 'Bangalored' when the town becomes malayali friendly.
Namma Urru Bangalore, Banni Koche kalasabitu hogi!
It is true..
ReplyDeletethat Advertising is just one marker.
You observe changing food habits,
eat out joints, movies, wedding rituals
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